#394 Kellogg’s Gets Stupid Over A Bong

Date: Mon, 9 Feb 2009
Subject: #394 Kellogg’s Gets Stupid Over A Bong



DrugSense FOCUS Alert #394 – Monday, 9 February 2009

By now just about everybody who may read this Alert is aware of the
photo of Michael Phelps inhaling from a bong which was printed on
Sunday, February 1st by the British tabloid newspaper News of the World.

A high resolution .jpg copy of the photo, which you may download – and
perhaps print out for your own use, like pasting on a Kellogg’s cereal
box – is here http://www.mapinc.org/images/phelps.jpg

The News of the World article is here http://www.mapinc.org/drugnews/v09/n140/a11.html

The result has been a firestorm of articles and opinions printed in
newspapers as you may read at this link:


Please target the newspapers with your letters to the

Other suggested actions you may wish to take:

Please take time today to contact the Kellogg Corporation. Tell them
that you oppose their decision to drop Michael Phelps and that, as a
result of their actions, you will not be purchasing any Kellogg’s
related products for the next three months (or until the company
decides to reinstate the Phelps as their spokesperson).

There are several ways you may make your opinion known to the

You can call Kellogg’s main telephone number during east coast
business hours, Monday through Friday, at: (269) 961-2000 or toll free
at: 1 (800) 962-1413.

You may email Kellogg’s consumer services department by visiting:

You may contact Kellogg’s media relation department at: 269-961-3799
or via e-mail at media.hotline@kellogg.com

You may email Kellogg’s corporate responsibility department at:

You may email Kellogg’s investor relations department at:

Or you may write the Kellogg Company a letter at: One Kellogg Square
P.O. Box 3599 Battle Creek, MI 49016-3599

Join the Students for Sensible Drug Policy’s petition campaign. Phelps
still faces a potential four-year suspension from the International
Olympic Committee and the World Anti-Doping Agency. If you have a
Facebook account, please join thousands of others in signing a
petition demanding that the IOC and WADA not suspend Phelps from
international competition. http://apps.facebook.com/causes/petitions/62


Two other FOCUS Alerts are still active which need your support. Both
focus on actions the Obama administration has yet to take.

Please Keep the Pressure Up http://www.mapinc.org/alert/0393.html

Take Action Please – Time Lag In Vienna? http://www.mapinc.org/alert/0392.html


Prepared by: Richard Lake, Senior Editor www.mapinc.org